Authors

Katie Siegel

Co-founder and CEO

Katie is a co-founder and CEO of Flipturn, the next-generation software platform for EV charging, energy, and the grid. Before Flipturn, Katie was an engineering manager at Samsara, co-founded Impira (acquired by Figma), and worked at Dropbox, Square, and the MIT Media Lab.

Education

M.S. and B.S. in Computer Science, Massachusetts Institute of Technology

Expertise

EV charging, fleet electrification, software engineering

Articles

April 13, 2026

Industry

Why smart EV charging outlets might not work for your condo building

A 1,000-unit property's year-long experiment with smart EV charging outlets produced zero charging sessions, proving that the small savings on hardware are wiped out when residents refuse to supply and haul their own cords.

Co-founder and CEO

March 2, 2026

Product

"I wasn't able to break it": Why reliability is Flipturn's #1 priority

A pilot user said they could not break Flipturn's power management, while competitors failed. Here is why reliability is the north star for everything we build.

Co-founder and CEO

February 9, 2026

Industry

Why is my EV charging so slowly?

Slow EV charging is often the vehicle's fault, not the charger's. Here is why vehicles throttle their own charging speed and how to diagnose the real cause.

Co-founder and CEO

February 5, 2026

Industry

Why every autonomous vehicle is electric

Autonomous vehicles are almost universally electric. Here is why self-driving systems depend on EV architecture and what that means for the future of mobility.

Co-founder and CEO

January 22, 2026

Company

Why our engineers have done on-site work for EV charging

Why Flipturn's engineers go on-site to configure EV chargers, even when that means renting a lift to reach hardware mounted 20 feet in the air.

Co-founder and CEO

January 22, 2026

Guide

You can probably install more EV chargers than you think

Most sites support more EV chargers than expected. Smart load management expands capacity beyond what your electrical panel suggests, without major upgrades.

Co-founder and CEO

January 15, 2026

Company

Flipturn's new website: reflecting our expansion beyond fleet charging

Flipturn has relaunched its website to reflect its growth beyond fleet charging into multifamily, commercial, and other EV charging markets.

Co-founder and CEO

January 9, 2026

Guide

Installing multifamily EV chargers: A guide to getting started

EV chargers at multifamily properties drive tenant retention and deliver strong ROI. A practical guide for property owners and managers on how to get started.

Co-founder and CEO

December 17, 2025

Guide

Cryptic charger error codes (and how Flipturn makes them readable)

EV charger error codes can be cryptic and hard to decode. Here is how Flipturn translates raw error strings into plain-language diagnostics for fleet operators.

Co-founder and CEO

November 28, 2025

Company

Flipturn's 2025 in numbers: enough energy to power 150,000 homes

Flipturn wrapped up 2025 managing enough energy to power 150,000 homes. A look at our platform growth and what these numbers mean for fleet charging at scale.

Co-founder and CEO

November 24, 2025

Product

Announcing the Flipturn + Xos Hub integration

Flipturn now integrates with the Xos Hub mobile battery charger, bringing real-time monitoring, intelligent scheduling, and cost tracking to your fleet.

Co-founder and CEO

November 20, 2025

Product

What is FIFO prioritization?

FIFO prioritization controls how power is allocated across charging ports when capacity is limited. Here is how it works and when it makes sense for your site.

Co-founder and CEO

October 17, 2025

Product

Load management and vehicle prioritization: you can have both

Fleet operators can have both site-wide power management and driver-controlled fast charging on dedicated ports. Here is how Flipturn makes this possible.

Co-founder and CEO

September 24, 2025

Guide

Wrong pricing for multifamily EV charging can lose you money

Flat-fee EV charging creates unfair cost distribution and costs property managers money. Here is why usage-based billing is the right approach for multifamily.

Co-founder and CEO

August 17, 2025

Industry

Takeaways from working with every type of EV fleet

Key lessons from working with waste, drayage, transit, courier, and trucking EV fleets, and what really matters to operators in each segment.

Co-founder and CEO

July 24, 2025

Industry

Key takeaways from our ACT Fleet Forum panel on hardware-software integration

Key takeaways from Flipturn's ACT Fleet Forum panel on hardware-software integration, with insights from leaders at Purolator, EV Realty, and Kempower.

Co-founder and CEO

July 17, 2025

Company

Flipturn named to Energize Capital's Electrify Everything 2025 list

Flipturn was named to Energize Capital's Electrify Everything 2025 list, recognized as one of 30 leading software companies driving the clean energy transition.

Co-founder and CEO

March 19, 2024

Company

Zeem Solutions selects Flipturn as its charging management software provider

Zeem Solutions, a leading EV charging depot operator, has selected Flipturn as its charging management software provider to power operations across its network.

Co-founder and CEO

March 12, 2024

Guide

Level 2 vs DC fast chargers: the right choice for your fleet

Level 2 or DC fast charger? A breakdown of the key differences, costs, and use cases to help fleet operators choose the right charging hardware.

Co-founder and CEO

February 15, 2024

Company

Flipturn announced as a Heavy Duty Trucking Top 20 Product

Flipturn has been named a Heavy Duty Trucking Top 20 Product for 2024, recognized as one of the most innovative solutions for commercial fleet electrification.

Co-founder and CEO

January 29, 2024

Industry

What is OpenADR certification and how does it affect fleets?

Flipturn is OpenADR certified, enabling demand response with utilities. Here is what that means and how it helps EV fleet operators reduce charging costs.

Co-founder and CEO

January 16, 2024

Product

Flipturn for fleets in the SCE Charge Ready Program

Flipturn is an approved SCE Charge Ready network provider. Learn how Charge Ready fleets and depots can use Flipturn to manage their EV charging operations.

Co-founder and CEO

November 27, 2023

Company

Flipturn joins Geotab Sustainability Alliance and Marketplace

Flipturn has joined Geotab's Sustainability Alliance and Marketplace, giving fleet operators a unified view of EVs and charger performance inside Geotab.

Co-founder and CEO

August 10, 2023

Industry

Six factors that affect EV charging time

EV charging takes much longer than fueling with gas. Here are the six factors that determine how long it takes and what fleet managers need to account for.

Co-founder and CEO

June 27, 2023

Industry

Cost per mile for EVs: three main factors

Three factors that determine EV cost per mile for fleet operators, and how to use this metric to compare electric and ICE vehicle economics.

Co-founder and CEO

April 26, 2023

Product

Introducing Flipturn (originally Flipturn Connect): cross-system visibility for fleet EV and charger operations

Flipturn is a unified platform that gives fleet operators cross-system visibility into their EVs and chargers, all in a single dashboard. Originally launched as Flipturn Connect in April 2023.

Co-founder and CEO

April 12, 2023

Industry

What we learned at EV Fleet Day in San Diego

Takeaways from SDG&E's EV Fleet Day and Zero Emission Ride and Drive in San Diego, including what fleet operators and charging vendors are focused on right now.

Co-founder and CEO

April 4, 2023

Industry

Breaking down EV vs ICE vehicle maintenance

A detailed breakdown of EV vs ICE vehicle maintenance costs, including what components EVs eliminate and the real savings fleet operators can expect.

Co-founder and CEO

March 14, 2023

Industry

How to save money when charging your EV fleet

Charging an EV fleet is far cheaper than diesel, but utility costs still matter. Here is how smart scheduling and demand management help operators lower bills.

Co-founder and CEO

February 7, 2023

Industry

Electric vans really are less expensive. Here’s why.

Electric vans cost less to operate than ICE models. Here is a detailed breakdown of maintenance and fuel savings for service businesses making the switch.

Co-founder and CEO